iPhone

Well, the iPhone is out, bringing to an end a year of feverish speculation.

It looks good. It has wifi, it has the web, it has a 2 megapixel camera, it has iTunes, and it's a mobile phone.

But is it revolutionary? No, I don't think so. Plenty of other phones have similar functionalities.

What I do like is the small features that make the difference. For instance, everything works on a touchscreen. No moving bits on the front. That's elegant.

And the sensors built into the iPhone are very clever. Turn it sideways, and it works out that it's sideways - displaying photos and text the right way up. Slap it next to your ear, and it works out that you're using the phone - and switches off the display, saving power. That is genuinely smart and a real Apple touch.

I suspect though that the big question won't be answered for a while. Will it be more durable than the iPod? There have been just too many iPods falling to pieces in eleven months - the brand has a name for good design, but equally for poor maintainability. If Apple has got this right too, then the iPhone might well take off.